Seminar:
Seminar Highlights:
'Better Firmware Faster' is a 2-day seminar by renowned leading Embedded Expert, Jack Ganssle. This seminar will teach you practical - and proven - ways to develop better firmware faster. It's for the developer who is honestly looking for new ideas, but who wants to cut through the academic fluff of formal methodologies and find better ways to work now.
The focus is uniquely on embedded systems, where firmware can only be understood in the context of the hardware. You'll learn new ways to link the hardware and software, to identify and stamp out bugs, to manage risk, and to meet impossible deadlines.
Who should Attend
The seminar is targeted to developers engaged in creating products now who must find ways to work more efficiently. It assumes some knowledge of C and a basic understanding of any assembly language.
Why Take This Course?
Are you satisfied with the way your company develops embedded products? If the answer is "yes" you're most likely already using the concepts from this class. If, however, you're like most of the people in this industry, you realize that there's a lot of room for improvement.
Do these situations sound familiar?
- Deadlines come and go yet the product still doesn't ship.
- You never really know the status of a project. It's almost "done" but new problems appear daily pushing final release ever further away.
- Marketing monkeys with the features even as you're in the middle of writing code.
- "Creeping featurism" makes the product's design a moving target
- Bugs plague the entire development effort, consuming vast resources
- Post-release bugs continue to haunt the development team, creating never-ending support headaches.
Most organizations fall into a fatalistic acceptance of these sorts of problems, never realizing that a number of well-known methods can eliminate much of the agony of product development.
‘ Engineering is one of the few professions learned mostly on the job. Colleges prepare people with a fine theoretical background, but the skills needed to schedule, manage, and daily work towards a final product come from mostly casual mentoring by co-workers. Why don't we train developers in the art of doing projects?
What is your department's most expensive resource? It's the one asset you have to get products to market: the developers' time. No doubt you replace and upgrade tools, compilers and the like from time to time. What are you doing to upgrade your skills, or the skills of your engineers? ’
Seminar Benefits
In this seminar, Jack Ganssle will show you how to get your products to market faster, with fewer defects. The presentation and recommendations are practical, immediately useful, and tightly focused on embedded system development - this is not another noble but ultimately discarded software methodology.
Seminar Presenter
Jack Ganssle has written over 300 articles in Embedded Systems Programming, EDN, and other magazines.
His three books, The Art of Programming Embedded Systems, The Art of Developing Embedded Systems, and his most recent, The Embedded Systems Dictionary are the industry’s standard references.
Jack lectures internationally at conferences and to businesses, and was this year’s keynote speaker at the Embedded Systems Conference. He founded three companies, including one of the largest embedded tool providers. His extensive product development experience forged his unique approach to building better firmware faster. Jack has helped over 600 companies and thousands of developers improve their firmware and consistently deliver better products on-time and on-budget.
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